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| Case Studies - Post Office |
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Post Office Home Phone Case Study:
In April 2005, Crystal Power was approached by the Post Office
to set up a direct sales programme in Post Offices throughout the UK to gain
HomePhone customers. This was following a recommendation from an earlier equally
successful contract with Virgin Energy which established Crystal Power's reputation
as one of the UK's top Sales & Marketing Organisations.
After agreeing a bespoke sales model with the Post Office, Crystal started
with a test set up of just four Field Sales Agents and one Area Manager; after
proving that the sales model would work and using their national recruitment
hot line, quickly recruited a sales force of over 120 agents.
As Simon Carter states in a recent letter to the Managing Director, Sean Henderson:
"The rest is history - you have out performed all of the agencies we
have used, selling 2,000 HomePhone contracts a week over a wide geographical
area, with low cancellation and churn rates, and to the highest level of
compliance and customer service…"
Simon Carter
Marketing & Direct Sales Director
The Post Office
After 18 months Crystal Power have played a key part in helping position Post
Office HomePhone as the fastest growing fixed-line telephony business in the
UK. They have delivered over 195,000 new customers across the country.
Excluding the initial test set up, all customer contracts have been data captured
in house and following a move to full data capture (including customers Bank
Details) in April 2006, Crystal Power updated their IT systems to provide even
more security for their client the Post Office and all 195,000 customers held
on their system.
Company Vision & Values:
Crystal Power, are a team of dedicated individuals in sales and marketing who
are totally devoted to giving an exceptional experience to their customers.
We have such a passion and zest to set our standards so high that only the most
committed dynamic people have a future within our organisation.
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| Latest News |
| 2010-01-08 | | Beat The Credit Crunch & Join Crystal Power | | With all the doom and gloom of 2009 it is a breath of fresh air to be able to offer our Sales Force the chance to... | | Sean Henderson | | more > |
| | 2010-01-06 | | National Coverage Needed | | Crystal Power now require good quality Agencies to sell and promote the NEW Primus Eco Saver Homephone product... | | Sean Henderson | | more > |
| | 2010-01-04 | | FREE £60 Virgin Wine Voucher | | Crystal Power have teamed up with Virgin Wines to offer all NEW Primus Eco Saver customers... | | Sean Henderson | | more > |
| | 2010-01-04 | | New Year New Career | | Crystal Power is launching the NEW Primus Eco Saver Telecoms product and need the following vacancies filled... | | Sean Henderson | | more > |
| | 2009-11-10 | | Fun Job in Sales | | Crystal Power are now recruiting for New Sales people to promote the fantastic... | | David Roberts | | more > |
| | 2009-11-09 | | Crystal Help The Environment | | Crystal Power have joined up Primus Eco Saver and the Tree Council so that a donation... | | Sean Henderson | | more > |
| | 2009-11-01 | | Primus Eco Saver Launch | | Crystal Power are pleased to announce that they have recently been appointed to promote and market one of the UK’s lowest priced... | | Sean Henderson | | more > |
| | 2009-05-12 | | New Office Telephone Number | | Crystal Power now has a new head office telephone number: 01472 898 592 | | David Roberts | | more > |
| | 2007-02-12 | | Route to Olympic Success | | Crystal Power are delighted to announce their sponsorship... | | Mike Seaward | | more > |
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Direct Sales & Marketing
